Business modules generally incorporate a standard operating procedure for handling customer queries. Two types of calling methods include BPO and call center. They can be used by small as well as vast ventures, based on the motive of communication. In case the telephonic work is not computerized, they become even more important. Both can be used for a variety of online or offline functions.
BPO vs Call Center
The main difference between BPO and call center is that the former deals with overseas tasks while the latter is mainly associated with local issues, depending on the diversity in clients. Both are safe means of establishing business communication when day-to-day paperwork is not possible. It is essential to choose the one which gives maximum returns with minimum investment.
BPO stands for business process outsourcing. The acronym has been used for ease of communication for a long time now. The main criteria of work in BPOs are regulations, the handling of incoming and outgoing sources for the successful conduct of operations, etc. A lot of foreigners are also associated with such services. All companies do not compulsorily need business process outsourcing.
Call centers are mostly designated to maintain appropriate official relations between the customers and the company. The people working at call centers serve as the human link between the producer and the consumer. They are paid based on the number of calls handled and issues resolved in a day. A lot of youngsters enroll in such work as they can make easy and quick money with less effort.
Comparison Table Between BPO And Call Center
|Parameters of Comparison||BPO||Call Center|
|Actual Meaning||It helps in establishing official communication channels between third-party vendors and actual businessmen.||A place where people are delegated to handle telephonic calls from and to the customers associated with the venture.|
|Operations Conducted||Human resources, accounting, etc.||Making and receiving calls, while maintaining comprehensive data regarding the same.|
|Relevance in Marketing||Helps in seamlessly conducting back-office operations.||Customer support and timely grievance redressal are catered to.|
|Significant Functions||Boost sales and marketing, among other trifle areas like tech support, etc.||Building long-term relations with clients and enhancing the reliability of the concerned venture.|
|Most Common Types||Horizontal BPO and vertical BPO||Inbound call centers and outbound call centers.|
What is BPO?
BPO, referred to as business process outsourcing is a subdivision of communication industries. The most common usage is found in overseas companies as they cannot rely only on the limited staff they are working with. In this context, outsourcing refers to the further distribution of work among people working in similar fields of interest.
The advantages of business process outsourcing include the provision of a strong support system for the IT functions and maintenance of high-quality regulations for all the people associated with the particular firm. The risks stoop low due to the reliability of the comprehensive mechanism employed. Confidentiality is high in such ventures since people work mostly in groups.
The disadvantages of business process outsourcing include a surge in hidden costs for budding ventures. These go unnoticed early on but subsequently affect the budget deeply. In case the contract is not updated, numerous legalities might arise after the non-renewal policy is exhausted. It is best to let professionals handle the outsourcing for the betterment of the whole community.
What is Call Center?
Call centers are common areas where humans or artificial intelligence-driven machines handle queries from customers. They may either call to understand the issues (outbound) or receive calls made on the respective customer care number (inbound). It is considered that the efficiency of this area is crucial to the degree of consumer satisfaction.
The advantages of call centers include enhancement of public relations and boosting sales up to a considerable extent. The potential customers are further assured good response. All this directly influences the position of the company in the respective market and the consumer base is strengthened quite strongly.
The disadvantages of call centers include a lower degree of control over the operations and a lack of confidentiality. The workers might not be able to meet the expectations due to personality differences. On the other hand, the venture might even lose some vital clients if the call center personnel default in one way or the other. Work-life balance also suffers as a result.
Main Differences Between BPO And Call Center
- BPO is a form of subcontract between companies functioning overseas, that helps in outsourcing the work in a reliable fashion. Call centers are online or offline duties assigned to people for handling a variety of customer care issues.
- Certain operations which form a part of BPO ventures include human resources, acconting, quality assurance, IT regulations, etc. Mostly all the call centers rely on telephonic operations – receiving calls from dissatisfied customers and making calls to all types of customers.
- The marketing sector relies on the mode of BPOs for handling overseas operations. On the contrary, call centers are mostly localized sectors based on the need of the hour.
- Some of the most common functions of BPO are boosting sales and handling tech issues. Call centers are mainly associated with strengthening of ties between two alternate sources.
- The main types of BPO include horizontal BPOs and vertical BPOs. On the other hand, call centers are classified based on the mode of calls – inbound and outbound.
Inbound as well as outbound call centers hold equal importance. Since the modus operandi is quite different than that of BPOs, it is difficult to rely on a singular method. The blended functioning of different communication systems is sure to enhance the work standards in a short duration. It is believed that the ratings are directly proportional to customer satisfaction.
BPO relies mainly on “back office operation” and “front office operations”. On the other hand, call centers require both types of operations for the successful resolution of customer queries. The position of a particular business depends considerably on how well the clients and customers are treated.