Snapchat vs Tik Tok: Difference and Comparison

Social media applications have taken the world by storm. There’s hardly anyone left who does not use social media. It has become the most common way of virtual communication among communities.

Social media can be very helpful if used the right way.

Key Takeaways

  1. Snapchat is a messaging app allowing users to share photos and videos that disappear after viewing. At the same time, TikTok is a social media platform that allows users to create short-form videos and share them with their followers.
  2. Snapchat has a smaller user base than TikTok, and it is more popular among younger generations, while TikTok has a wider demographic and is used by people of all ages.
  3. Snapchat has a more intimate and private feel, while TikTok is more public, allowing users to reach a larger audience with their content.

Snapchat vs Tik Tok

Snapchat is a social media platform that focuses on visual communication, allowing users to send each other short-lived photographs and videos. TikTok is centered around short-form videos that can be shared with a larger, global audience, it also emphasizes on music and allows users to create and participate in trends and challenges.

Snapchat vs Tik Tok

Snapchat and Tik Tok are two social media apps specialising in taking photos and videos. Snapchat can be used to take photos and videos, both. At the same time, Tik Tok can only be used to take videos. 

Comparison Table

Parameters of ComparisonSnapchatTik Tok
PurposeSnapchat is an app for sending text, video and photo messages that can only be opened briefly?TikTok makes short videos on different audio and music tracks.
Year of LaunchSnapchat was launched in 2011.TikTok was launched in China in 2017 and worldwide in 2018.
ReachSnapchat can be used for more personal purposes than Tik Tok.TikTok helps you post videos that anyone can view, and the video can also go viral.
Time of ViewingStories posted on Snapchat can be viewed for up to 24 hours by a person, and the photos and videos sent as ‘snaps’ can be replayed only once.Videos on Tik Tok can be viewed any number of times a viewer wants to, and there is no time limit to which they can be seen.
Number of UsersSnapchat has 218 million active users daily.TikTok has around 41 million active users daily.

What is Snapchat?

Snapchat is an American app specially designed for messaging?

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Millions of people around the world use it. Brands and celebrities use the ‘Discover’ section of Snapchat to advertise their content. It was created by Evan Spiegel, Bobby Murphy, and Reggie Brown at Stanford.

Snapchat provides several filters to take pictures and videos. The media can be saved in the cloud or backed up on the phone storage. Snapchat also gives the option of saving snaps privately with password protection.

The option comes under ‘my eyes only’. 

The app revolves around disappearing photos and videos that can be viewed twice. These photos and videos are called snaps.

The Snapchat logo appears to bear its mascot, “Ghostface Chillah”. 

When you hold down on the photo button on Snapchat, a video of length 10 seconds can be taken. The time of the video can be extended, but it will be taken in segments of 10 seconds.

In addition to sending snaps, you can also video chat on the app.


What is Tik Tok?

TikTok is a China-based company that provides the social service of video sharing. ByteDance owns it.

The shortest video that can be posted is 3 seconds with an upper limit of 1 minute. The videos can be based on any topic like educational, informational, dance, comedy, etc. 

The app is known as Douyin in China and as Tik Tok worldwide. TikTok emerged as a new app after Douyin and were merged in 2018.

In 2020, the app surpassed over 2 billion mobile application downloads. Several countries have banned the app, including India and Pakistan.

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The app was originally named in 2016. The app allows us to make short videos with filters and music in the background.

The videos made and uploaded on the app can also be shared over other social media platforms, which has added to the growth of the application.

A ‘For You’ page appears on your Tik Tok feed, which shows you more videos related to the ones you already see.

The content is shown based on AI software that decides what to show you after seeing what you’ve liked and what you’ve skipped past.

person holding white samsung galaxy smartphone

Main Differences Between Snapchat and Tik Tok

  1. Snapchat is an app that is used for sharing time-limited photos, videos and text messages, while Tik Tok is an app that is used to make one-minute videos that are shared globally?
  2. While Tik Tok was launched recently in 2018, Snapchat was launched in 2011. Tik Tok is newer than Snapchat.
  3. Snapchat can be used for private conferences, while Tik Tok is for mass conferences.
  4. Videos posted on Tik Tok can be viewed anywhere and anytime, while photo/video snaps can only be replayed once. Stories posted on Snapchat can only be viewed for 24 hours.
  5. Snapchat has more daily active users than Tik Tok.
  6. TikTok is only used for making videos, but Snapchat can also be used to take photos and videos in addition to the advantage of texting.
Difference Between Snapchat and Tik Tok

Last Updated : 11 June, 2023

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10 thoughts on “Snapchat vs Tik Tok: Difference and Comparison”

  1. The world of social media is indeed fascinating. However, it’s surprising to see how these platforms have evolved over the years. Snapchat and Tik Tok have revolutionized the concept of social interaction virtually.

  2. Some great points are raised in the article regarding the user experience on Snapchat and Tik Tok. It’s apparent that they cater to different preferences, and understanding their unique features is essential for any user.

  3. The comparison provided by the article is spot on about Snapchat and Tik Tok. Both apps are equally popular, but each has its unique features, which makes them different from each other.

  4. The comparison table effectively highlights the unique selling points of Snapchat and Tik Tok. This detailed explanation brings clarity to how these social media platforms differ in features and functionality.

  5. The in-depth analysis of the number of users and other demographic details of Snapchat and Tik Tok clearly emphasizes their significance. This article provides valuable insights into the broader scope of social media platforms.

  6. It’s interesting to see the historical background and growth of Snapchat and Tik Tok. The expansion of these social applications globally has impacted the way we communicate, especially in the digital age.

  7. Social media has indeed changed the way we communicate. It’s interesting to see the rise of these platforms and how they cater to different demographics. It’s all about personal preference when it comes to choosing between Snapchat and Tik Tok.

  8. The rise of Tik Tok and Snapchat in the social media realm is remarkable. Understanding their distinct roles and characteristics is crucial for users to maximize their experience on these platforms.

  9. The informative detailed breakdown of Snapchat and Tik Tok’s features is quite enlightening. These insights are especially helpful for individuals who are unaware of the differences between the two applications.

  10. It seems like there’s a clear distinction in the usage of Snapchat and Tik Tok. Snapchat is more about sharing private moments, while Tik Tok leans towards publicizing content to reach a wider audience. It’s important to understand the purpose of these platforms.


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