Difference Between Crunch and Krackel

Having Chocolate always makes us happy and content. A chocolate bar made up in the name of Crunch and Krackel is found around the world.

When it comes to a healthy and nutritious bar with some good taste, these two prominent chocolate steal the stage. Both have similar ingredients and tastes but they are supplied by different owners. 

Crunch vs Krackel

The main difference between Crunch and Krackel is that Crunch is the prominent chocolate of Nestle brand On the other hand, Krackel is the name chocolate manufactured by Hershey’s brand. The Calories amount for one mini Crunch bar is 50 whereas the calories count for one mini Krackel bar is 44.

Crunch vs Krackel

The term Crunch is used for the Chocolate supplied by Nestle company to fulfill the small appetite. This chocolate was first introduced in the year 1938 in Switzerland.

This Chocolate has a taste of crunchy nuts and almonds with a milky texture in it. This Crunchy chocolate bar comes in 3 different sizes. 

The term Krackel refers to the Chocolate bar supplied by Hershey company in thin size. This chocolate has a major taste of puffed rice in it for a crunchy texture.

In recent year 2014, it has been re-introduced as a Candy Bar. The Krackel bar is sold in Red-colored packaging in the market. 

Comparison Table Between Crunch and Krackel

Parameters of ComparisonCrunchKrackel
Company NameChocolate Crunch is sold by Nestle Company worldwide except the United States.Chocolate Krackel is sold by The Hershey Company globally. 
CarbohydratesIn Nestle Crunch, the amount of Carbohydrates is 6.5 grams. In Hershey Krackel, the amount of Carbohydrates is 5.5 grams. 
PackagingThe Nestle Crunch is sold in Blue color packaging. On the other hand, The Hershey Krackel is sold in Red color packaging. 
Protein AmountThe Crunch contains 0.8 grams of Protein amount in it. The Krackel contains 0.6 grams of Protein amount in it. 
Fat CountThe total Fat count in Nestle Crunch is 2.4 grams. The total Fat count in Hershey Krackel is 2.3 grams. 

What is Crunch?

Crunch is a shattering crunchy milk-based chocolate that originated from swiss countries and is supplied over the globe today except for the United States.

In America, The distributing company is Ferrero. Ferrero is a famous brand for Nutella syrup worldwide along with its round-shaped chocolates.

This chocolate has an extraordinary combination of milk chocolate and crispy rice.

The normal mini bar weighs 80 grams. 

The new Nestle Crunch is crispier in texture instead of being more chocolatey. During the year 1994, Crunch was one of the best-selling chocolate of Nestle. Nestles have other versions of Crunch as well like a miniature one.

The big bar of Nestle Crunch has an engraving of the term Crunch in Capital letters of English alphabets. 

Carbohydrates are very essential to wrap up the hunger feeling and Nestle Crunch is equipped with 6.5 grams of carbohydrates in its small packaging. The most trending slogan of Nestle Crunch is “For the Kid in You.” 

The white flavor of Nestle Crunch white is a great combination of milk and white chocolate served together in a single bar. The dark version of Nestle crunch is flooded with caramel inside which is loved by all generations.

Lastly, the latest selling version of Nestle Crunch is “Crunch Mocha” which was discontinued in a year due to its taste. 

What is Krackel?

Krackel is a chocolate candy that contains the perfect ratio of puffed rice and milk chocolate. In 2014, it was launched as an individual chocolate candy bar.

This globally favorite chocolate has a global consumer base. It has almost similar fat content to Nestle Crunch.

The new Hershey Krackel is more chocolaty Krackel has its origin in Pennsylvania, United States. 

The current CEO of the Hershey company is Mr. Michele Buck (Chairman, President). Hershey Krackel is in existence for more than 80 years.

It has multiple tiny bars inside in its 100gram packaging. After Krackel, Hershey has also launched Hershey miniature which tastes similar to the Krackel bar.

People often express their taste about Krackel in this way” smooth and flavorful chocolate”. Unlike Nestle Crunch, 

The Hershey Krackel has a little fewer carbohydrates in it which is 5.5 grams in its minibar packaging. The tagline for Hershey Krackel is

There’s a smile in every Hershey Bar Apart from this, the brand ambassador of Hershey Krackel is Milton Hershey. 

Following are the main Ingredients of Hershey Krackel: Milk Chocolate (Sugar, Soy Lecithin, PGPR, Emulsifier, Chocolate, Cocoa Butter, Nonfat Milk, Milk Fat, Vanillin, Artificial Flavor), Crisp Rice

(Rice Flour, Sugar, Malt Extract, Salt, Monoglycerides) Tocopherols, to Maintain Freshness in the bar

Main Differences Between Crunch and Krackel

  1. Calories Count: In Crunch Chocolate, there are 50 calories in one single mini bar on the flip side In Krackel, there are 44 calories in a single bar of chocolate. 
  2. Headquarters: The global office of Nestle Crunch is in Switzerland whereas the office of Hershey Krackel is in Pennsylvania, United States. 
  3. Size of Chocolate Bar: In terms of thickness, The Nestle Crunch is thicker than the Hershey Krackel. 
  4. Sodium Amount: The amount of Sodium present in Nestle Crunch is 18 milligrams and the amount of Sodium present in Hershey Krackel is 17 milligrams. 
  5. Flavor: The Nestle Crunch is nuttier, On the other hand, the Hershey Krackel is intense and puffy. 


Crunch and Krackel both fall under the heading of Nutribar as they are accommodated with nuts and puffed rice. Though Chocolate is loved by every age generation and overeating of the same leads to teething troubles and weight gain.

Also, it should not be by diabetes patients due to the high amount of sugar present in it. 

Both Chocolate can save you from a small appetite in a time of hurry. These two well-known chocolates cover a large consumer base in the international market.

One obvious point about the two is that they were launched in the same year. Both the companies described their chocolates as a real milk bar with crunchy rice inside. 


  1. https://pubs.acs.org/doi/pdf/10.1021/jf60231a036
  2. https://www.sciencedirect.com/science/article/abs/pii/S0195666309005303
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