Difference Between ESP and LTD

Often one may get confused between ESP and LTD. Why is that so? Both being a guitar company that was initially part of the same company can be quite hard to differentiate when their product is similar.

So what differentiates them? They both started from the same company but went into different lines for the guitars.

ESP vs LTD

The main difference between ESP and LTD is that while the guitars of ESP are handmade in Japan, the guitars of LTD are manufactured in various countries like Korea, Indonesia etc. This makes a difference, in not only their quality but also their cost.

ESP vs LTD 1

ESP was started in Tokyo in 1975 but later had a headquarters in America in 1983. The store in America was opened as a guitar part replacement shop that with time expanded to many parts of the country and started making its line of electric guitars.

These guitars are manufactured in Korea, Indonesia etc. depending on the series of the guitar being talked about.

Comparison Table between ESP and LTD

Parameters of ComparisonESPLTD
OriginTokyo in 19751995
ProductInitially guitar parts replacement, but later produced their lines of the guitar.Manufactures electric guitars
ManufactureHandcrafted in Japan and have bases in New YorkManufactured in Korea, Indonesia etc.
Quality of the productHigh-end quality productComparatively cheaper quality
CostVery expensive since shipping is hardCheap and affordable prices
ProductionSince it is expensive only one of a kind is produced.A bulk of the same type of guitar is produced.

What is ESP?

ESP guitars is a Tokyo based company that started in 1975 and later had a branch in New York, America in 1983. their primary business was making customized guitars with the parts being made from handpicked woods from Japan.

Once they opened a store in America, they served as a guitar part replacement company until they opened other stores across the country.

The quality of the product and the shipping from Japan brought the cost of these guitars quite high. Mostly were brought by a rock band or metal players.

The acoustics of the ESP guitars are said to be noticeably better than any other guitar.

What is LTD?

Since they were not always affordable another line of guitars called LTD emerged in 1995 from the same company. They sold high-end guitars for affordable prices and had their guitars produced in bulks rather than customized.

They had produced and manufactured various lines and a series of electric guitars at affordable prices.

Depending on the series they were shipped from different countries. For example, the 100 series of LTD guitars were shipped from Korea while the signature line was manufactured in Indonesia.

Since they were cheaper, they had more market than ESP guitars.

Main Differences Between ESP and LTD

  1. ESP emerged in Tokyo in 1975 whereas it was later introduced in
  2. Even though they were originally the same company, they had to separate because they went into different lines. While ESP made signature line guitars when introduced in Tokyo and then later went on to make replacement parts for guitars after opening in America, LTD was making high-end guitars and selling it for affordable prices.

Conclusion

LTD and ESP being part of the same company had to be split into two branches. It could be hard to differentiate between the two once we enter a store because they both sell the same product: guitars. S

ESP was started in 1975 but later moved to America in 1983 as a guitar part replacement store. Once it expanded within the country it started selling signature lines of guitars that are hand-made in Japan at a high price.

This caused the formation of LTD in 1995. LTD manufactured high-end guitars and sold them for low and affordable prices in the market.

The point that differentiates between the two is that ESP guitars are handmade in Japan and shipped to America, that owes for their high cost.

References

  1. http://search.ebscohost.com/login.aspx?direct=true&profile=ehost&scope=site&authtype=crawler&jrnl=17269687&AN=133009191&h=H0qTj6RM6Tk44NA845hFPPVxuVF7He7srwLDvQua4o1BkFrwZ82eZLPvlE0y1JRY8tfW%2BXfI7FdEXy4B25g5cw%3D%3D&crl=c
  2. https://digitalcommons.csumb.edu/caps_thes/364/
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