Difference Between Strategy and Plan

Planning is determining and drafting goals for the future, while strategy is associated with drafting a long-term plan to achieve a goal. Planning involves thinking, while strategy involves action-taking.

Strategy vs Plan

The main difference between strategy and plan is that planning is concerned with the future. Planning is thinking as to what to do and how to do a certain task. On the other hand, strategy is carefully choosing the best plan to accomplish a certain goal. Planning is a short-term process, while strategy is a long term one.

Strategy vs Plan

Strategy is carefully choosing the best plan to accomplish a certain task or goal. The strategy involves practical thinking, and it is a component of planning.

Planning is a part of management. It is the first step in the functions of management. Planning is concerned with the future. Planning involves assumptions.

Comparison Table Between Strategy and Plan

Parameters of ComparisonStrategyPlan
MeaningStrategy is a broad plan that involves action.The plan is related to thinking. It involves a plan which will be used in the future.
Time periodStrategy is a long-term process.The time period depends on the goal which is to be achieved.
RequirementAnalyzing, practical thinking, evaluating the pros and cons.Thorough thinking of what to do next.
BasisThe strategy involves action and thinking.Planning involves thinking only.
ProcessStrategy is the first step.Planning is followed by strategy.

What is Strategy?

Strategy is nothing but a broad plan that will be converted into actions to achieve a certain objective. Strategy can be used anywhere.

Strategy is often associated and used for a long-term goal. In terms of succession, strategy is the first step which is then followed by planning.

A strategy is often created and used by the business organization to beat or eliminate its competitors. In a business environment, strategy is divided into four types.

What is Plan?

It is the second step after strategy, meaning a strategy is prepared by coordinating all the plans to achieve a certain goal. Planning involves thinking as to what to do next and how to do it.

They are operational planning, strategic planning, tactical planning, and contingency planning. Strategic planning is the important plan that will be put into action to achieve a certain goal or an objective.

On the other hand, contingency planning is ready to use plan (a backup plan), which is used if the primary plan does not come out well as predicted.

Main Differences Between Strategy and Plan

  1. Strategy is the first step which is followed by planning.
  2. Strategy is choosing the best plan and put the plan into action, while planning is drafting the plan alone.
Difference Between Strategy and Plan


Strategy and plan play an integral role in the business environment. Both strategy and plan help in achieving a certain goal. People often get confused with both the terms “strategy” and “plan” as they sound similar and has quite the same process.

A plan is a map that is used for achieving a certain task. It is prepared pre-hand to use in the future. On the other hand, a strategy is a passage in which a firm implements its actions to attain a certain goal.


  1. https://psycnet.apa.org/record/2006-01695-002
  2. https://www.jstor.org/stable/2486227
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