Kapwing vs Animoto: Difference and Comparison

Pictures, Memes and Videos are of critical importance in the field of digital marketing. The customer reach is mode compared to the text-based content. At the same time, videos and memes also offer incredible entertainment to the audience.

A lot of video editing software is available online that enables even amateurs to become excellent creators. There are two such software most sought after by users; Kapwing and Animoto. Users utilize these two software for creating videos, yet they have a few significant differences between them.

Key Takeaways

  1. Kapwing is a web-based video editing tool that allows users to create and edit videos, images, and GIFs. At the same time, Animoto is a cloud-based video creation platform that helps users create professional-looking videos.
  2. Kapwing offers a free plan with limited features, while Animoto offers a variety of pricing plans with different features and capabilities.
  3. Kapwing provides a simple and easy-to-use interface with basic editing tools, while Animoto offers more advanced editing tools and features for creating high-quality videos.

Kapwing vs Animoto

Kapwing is an online platform providing a suite of content editing tools, including video editing, subtitle adding, meme generating, and more. Animoto is a cloud-based video creation service that produces video from photos, video clips, and music into video slideshows and customized web-based presentations.

Kapwing vs Animoto

IT Quiz

Test your knowledge about topics related to technology

1 / 10

'.MOV' extension usually refers to what kind of file?

2 / 10

The main function of smart assistants like Apple Siri and Amazon Alexa is

3 / 10

Which is an Input device

4 / 10

Which of the following is not a search engine

5 / 10

How many numbers of home pages a web site can contain

6 / 10

Which number system has a base 16

7 / 10

Artificial Intelligence is a way of _____.

8 / 10

The core idea of develop AI is bulding machines and alogrithms to

9 / 10

What was the name of the space shuttle that landed man on the moon?

10 / 10

The app or software, or website asks about access of your location, camera, storage, contacts etc., are known as

Your score is


Kapwing is an excellent video editing platform that shall help trim, edit and create videos for entertainment as well as marketing purposes. It is more of a meme generator and has a lot of options to publish it online on social media platforms.

Again, Animoto is a video editing software that predominantly uses images and photographs to create thought-provoking slideshows. The platform has inbuilt templates that you can make use of. It is a platform that shall enable your style, making it highly customizable.

Comparison Table

Parameters of ComparisonKapwingAnimoto
High Definition ResolutionNot availableAnimoto’s video output Is always HD
Watermark in Free versionNo WatermarkThe videos shall have the watermark of Animoto
SubtitleAI-enabled Subtitle feature is an amazing feature in KapwingNo such feature
Upload Limit in Free version 250MB400MB
UsageMeme Creator and more of a personal brand enhancement softwareIt is a business-oriented software used to make marketing presentations

What is Kapwing?

Kapwing is a video and image editing software that helps create

  1. GIFs and
  2. Videos

Using the output of the creation, you can generate memes. Kapwing is excellent online editing software that enables you to create digital storytellers. The platform helps not only make entertaining and attention-seeking videos but also allows you to share them on profound platforms for greater reach.

The features are amazing, and it is observed that most of the features are available for free. This is the factor that makes many users inclined to it. At the same time, the unique aspect of the AI-enabled Subtitle makes this online video editing platform the best.

The crisp and vibrant videos can convey a lot of messages in a quick time. The tools available enable the user to create a video in a short time. The best part is the output is of the highest quality.

The users are observed to use this platform predominantly for meme creation. It is considered the most popular editing platform for creating entertaining memes. The platform seems to be easy for beginners too. The experimenting aspect makes it fun to work with.

What is Animoto?

Animoto is another video editing software that enables the user to create a colourful slideshow. This is an excellent marketing tool that can help display the features of your service or your product in a catchy fashion.

You can use many images and upload the same to the preset template. You can add audio to It as well. The creation time is pretty less as the templates are preset. All you have to do is, upload the images in any of the templates, and there you go, you have the video ready.

As with any video editing software, you can edit the videos, but the customization features are not as effective as Kapwing. You can not edit the part of the video, and the editing tools are also limited and rigid.

You can use this software, and it offers the following benefits to the users

  1. The video output is of HD quality
  2. Social Media Sharing is available
  3. You can brand it under your organisation or your name
  4. Numerous music clips in the music library

All important images are also numerous, as the plus point is Animoto has partnered with Getty Images. The version of the software is free and offers a 14-day trial. After which, you must sign up to use the advanced features which are not available in the trial version.

Main Differences Between Kapwing and Animoto

  1. The main difference between Kapwing and Animoto is the type of edits that you can perform on the videos. Kapwing allows the user to edit the videos in between and customize them the way they want. However, Animoto does not allow you to edit the clipping as it is preset.
  2. Kapwing has the feature to add subtitles to your created videos. But, the text edit option is limited, and no feature helps in creating subtitles.
  3. Kapwing’s output is of high quality but not HD, but Animoto supports HD output of the videos.
  4. Kapwing has many features that you can use while it is free, while the features of Animoto are pretty limited in the trial version, which lasts for 14 days.
  5. Kapwing does not embed any watermark on your videos, be it paid or free. But, in the paid version of Animoto, you can create your watermark and increase your brand presence.
  1. https://eric.ed.gov/?id=EJ1088723
  2. https://aejmc.us/jpre/wp-content/uploads/sites/25/2021/06/JPRE-71-5.22.21_editKO.pdf#page=169

Last Updated : 14 October, 2023

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