Difference Between Bud Light and Bud Light Platinum (With Table)

After a long and tiring day at work, we return home hoping for a refreshing drink that will not only drown the fatigue but also lift our spirits, and which drink does it better than a chilled bottle of beer? The beer industry has catered to our need to relax with our family and friends while enjoying a good beer. Budweiser happens to be one of the most opted beer brands. Bud Light and Bud Light Platinum are two of Budweiser’s prominent beers that have caused a great deal of confusion amongst beer lovers.

Bud Light vs Bud Light Platinum

The difference between Bud Light and Bud Light Platinum is that while Bud Light was introduced in the early 1980s and had four percent alcohol, Bud Light Platinum, on the other hand, made its grand entrance into the markets in 2012 and is slightly richer in alcohol and dense in calorie count.

Bud Light belongs to the Budweiser Company. It was one of the most desired beers in the United States of America, but its sale dipped significantly in the past few years. Budweiser initiated a unique advertisement scheme like no other beer company. As a result of its efforts, Bud Light did see a sharp increase in its demand.

Bud Light Platinum was introduced by Budweiser and has not completed a decade of being in the market yet. It is true that both Bud Light and Bud Light Platinum belong to the Budweiser family but do not mistake them to be the same. It has a sweet taste in comparison to other beers and contains an alcohol concentration that is slightly higher than the other. 

Comparison Table Between Bud Light and Bud Light Platinum

Parameters of ComparisonBud LightBud Light Platinum
Year of IntroductionIt was introduced in the early 1980sIt was introduced in 2012
TasteIt tastes like a typical beerIt tastes sweet and punchy.
Alcohol ConcentrationFour percentHigh in alcohol content
CaloriesLow on caloriesHigh on calories
Packaging It is a typical brown bottle with an azure wrapper around the bottleThe bottle is azure-colored with a steel-colored wrapper around the bottle

What is Bud Light?

Bud Light entered the market competition in the early 1980s and had become the most favored beer in various countries. However, as time passed by, its sale dipped significantly and became quite worrisome for Budweiser. It was relaunched a few years ago with a new look, thereby appealing greatly to the people and reawakening their lost taste for this beer.

The ingredients that go into making a Bud Light are water mixed with fermented rice water and artificial hops.

Initially, the packaging of the Bud Light bottles was akin to the original Bud bottles. But with the relaunch, the appearance of the bottle was transformed completely. Now, the bottle is available in dark brown and has a blue sticker wrapped around it with the words ‘BUD LIGHT’ imprinted on it in white. The beer can is completely azure, and the words ‘BUD LIGHT’ are imprinted on it in white.

Bud Light has a relatively low concentration of alcohol and has a low percentage of calories in comparison to Bud and Bud Light Platinum.

What is Bud Light Platinum?

Bud Light Platinum made its entrance into the market fairly recently in 2012.

The ingredients used to brew Bud Light Premium are just the same as Bud Light, along with a few additions. In addition to water, fermented rice water, and barley malt, Bud Light Premium also uses artificial sugar substances. It is due to these artificial sugary additions that Bud Light Premium tastes sweeter than the other beers.

Bud Light Platinum comes in an interesting package. The bottle is azure-colored and has a steel sticker wrapped around its body with the words ‘BUD LIGHT’ in grey against the azure background and ‘PLATINUM’ imprinted in azure on a solid steel color. The beer cans have a steel body with ‘BUD LIGHT’ imprinted in bold white and ‘PLATINUM’ in azure.

Since it uses sugary additives, it is dense in calories. Bud Light Platinum also has a slightly higher concentration of alcohol. However, it appeals more to the taste buds of those who are slightly averse to the original taste of beer. It shot its sale by making new flavors.

Main Differences Between Bud Light and Bud Light Platinum

  1. Bud Light entered the market in the early 1980s, but it was relaunched with a new packaging fairly recently. On the other hand, Bud Light Platinum was introduced in 2012.
  2. While the ingredients used to brew Bud Light is water mixed with artificial hops and fermented rice water, Bud Light Premium uses all the ingredients of Bud Light along with artificial sugar substances.
  3. Bud Light has a typical beer flavor, whereas Bud Light Platinum has a sweet flavor with a punch that it derives from its high alcohol content. However, they are both available in various fruit flavors.
  4. Bud Light has a low alcohol concentration of about four percent. In contrast, Bud Light Premium has a higher alcohol concentration.
  5. Where Bud Light is low on calories, Bud Light Platinum is high on calories. This is owing to the difference in their alcohol and additional additive contents.

Conclusion

Beer is not a new drink. But the modern societies introduced new technologies that aid in fast and large-scale brewing. As the beer industry expanded, new competitors entered the market. Budweiser is one such beer-producing company that has gained quite a popularity in American society. Bud Light and Bud Light Platinum are two kinds of beers that are produced by Budweiser and differ in every aspect.

While Bud Light has a typical beer taste, Bud Light Platinum tastes sweet and punchy at the same time. The former is also low on alcohol content and calories, but the latter has a high alcohol concentration and is dense in calories as it uses additional artificial sugar. Bud Light Platinum appeals to the taste buds of those who do not prefer the typical taste of beer but like something sweet. Budweiser has introduced a variety of beers to lighten our spirits and help us have a good time with those around us.

References

  1. https://link.springer.com/chapter/10.1007/978-94-007-7787-3_14
  2. http://www.smallbusinessinstitute.org/resources/Documents/2020%20Proceedings.pdf#page=65
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