Difference Between Giorgio Armani and Emporio Armani (with Table)

Fashion is that one term that is present in everyone’s lives. It is an aspect of style followed by anyone and everyone.

Each person has a different sense of fashion, one that fits him or her, not just in terms of its actual fit, size, colour or pattern, but also in terms of whether it perfectly captures and reflects that person’s own unique style and personality.

Nowadays, fashion is always on trend. Platforms such as YouTube and Instagram help people to learn fashion that is trendy by following celebrities’ various looks, be it airport, red carpet, festivals or fun parties.

And certain people who are called as ‘Fashion Influencers’ help those people who are yet to explore their style by suggesting different and affordable ways to style clothing items and accessories.

Where there is ‘fashion’, there is always ‘fashion designers and labels’. Often, celebrities and icons wear dresses specifically made and personalized for them to acclaimed events such as award shows, red carpet events, etc.

And such tasks are often entrusted to highly acclaimed fashion brands and designers such as Gucci, Sabyasachi, Louis Vuitton, Giorgio Armani and many more.

Giorgio Armani is one of the most sought-after fashion labels, known for the sophistication and beauty in their works.

The difference between Giorgio Armani and Emporio Armani is that while the former is the name of the founder of this fashion label, the latter is a clothing line that come under this label.

Comparison Table Between Giorgio Armani and Emporio Armani

Parameter of Comparison  Giorgio ArmaniEmporio Armani 
Word meaningGiorgio Armani is the name of the renowned designer and founder of his fashion label “Armani”.Emporio Armani is the name of the clothing line that comes within this fashion label “Armani”. 
Other meaning   Giorgio Armani is also the name of a clothing line that also comes under this company.Emporio Armani is one among other clothing lines started by this company, each different from the other on various categories.
Target audience/group Giorgio Armani clothing line is targeted at high-end audience, that is, wealthy entrepreneurs.Emporio Armani clothing line is targeted at young adults.
Affordability       Giorgio Armani clothing line and the entire fashion house altogether is considered to be quite expensive.Emporio Armani is considered to be a less expensive clothing line, that is, affordable for young adults.
Material usedGiorgio Armani is a high-end and expensive label that uses the top most, quality materials in their products.Emporio Armani is a least-expensive label, targeting young customers, that uses comparatively lower quality materials in their products.

What is Giorgio Armani?

Giorgio Armani is a renowned and successful Italian fashion designer. He established the company, occasionally called “Armani” or ‘Giorgio Armani”, in 1975.

Armani is a fashion label that designs and produces their works and products with extreme perfection and grace.

They have proved their excellence in a wide variety of areas such as clothing, fragrances, watches, sunglasses, shoes, jewellery etc.

They are now one of the most known and most sought-after fashion houses in the industry.

Along with a wide variety of products, they also have different collections or clothing lines coming under them, each unique in its own style, such as Armani Exchange, Armani Junior, Armani/Casa, Armani/Dolci, Emporio Armani, Giorgio Armani, etc.

Giorgio Armani is not just the name of the founder and the alternative name of the company; it is also the name of a clothing line started by the label.

Giorgio Armani clothing line is a ready-to-wear collection for both men and women. It includes apparel, accessories, fragrances and many more.

Giorgio Armani is a high-end clothing line meant for a high-end audience. That is, it is a collection targeted at a wealthy group of people, ranging from 35-year olds to 50-year olds. This line’s target group the wealthy and highly sophisticated.

This collection only uses high-quality materials for its production, be it clothing pieces or perfumes or other accessories.

This clothing line is also highly expensive, considering the target group it has to offer and the quality of the materials used in the making of its products.

Giorgio Armani products are usually only found in specialised designer stores or other Giorgio Armani boutiques. That is, people can buy from this clothing line only from certain special locations and stores.

giorgio armani

What is Emporio Armani?

Emporio Armani is one among the other clothing lines mentioned above, that come under the Armani fashion label.

Emporio Armani is also a collection consisting of ready-to-wear apparel and other products for men and women.

This line of clothing focuses more on modern trends and elements. This trendy collection is targeted at the youth, that is, young adults or college going adults. Emporio Armani’s target group is young customers, ranging from 20 to 30-year olds.

When compared to Giorgio Armani, Emporio Armani uses lower quality materials in the production of its products.

This line of clothing is also one of the least-expensive clothing lines under Armani, considering the fact that this collection is meant for young adults, thus making it affordable for them to buy.

However, this chic collection is also available only at Emporio Armani stores and other boutiques that sell Giorgio Armani products. That is, people have limited locations to access this clothing line.

Emporio Armani also hosts a sub-brand named EA7, which is a collection of shoes, in collaboration with Reebok.

Emporio Armani

Main Differences Between Giorgio Armani and Emporio Armani

  1. Giorgio Armani is the name of the founder of the company. But Emporio Armani is the name of the clothing line that comes under the company.
  2. Giorgio Armani is also the name of a clothing line started by the company. Emporio Armani is one among the several clothing lines started by the fashion label, each different from the other.
  3. While Giorgio Armani is a highly expensive clothing line and company, Emporio Armani is one of the least-expensive clothing lines of Armani company.
  4. Giorgio Armani clothing line targets the high-end, wealthy customers. But Emporio Armani targets the young adults, that is, college going customers.
  5. While Giorgio Armani uses high-quality materials for making their products, Emporio Armani uses comparatively lower quality materials in their products.
  6. While Giorgio Armani clothing does not have any sub-brands, Emporio Armani hosts a sub-brand called EA7.

Conclusion

Both these collections are the only ready-to-wear collections under the fashion label. Both Giorgio Armani and Emporio Armani are collections which have been presented in the Milan Fashion Week.

However, they differ in case of affordability, materials used and the group of customers they are targeting.

While the former clothing line is expensive, uses high quality materials and targets the wealthy, the latter is affordable, uses relatively lower quality materials and targets the young customers.

References

  1. https://books.google.com/books?hl=en&lr=&id=xTkrDwAAQBAJ&oi=fnd&pg=PP1&dq=Giorgio+Armani+and+Emporio+Armani&ots=QoIL5hFFVe&sig=4YdVUs7ZovRctj8z-_MLyc59z44
  2. http://eprints.hud.ac.uk/8709