Both the terms Hubspot and Freshworks are CRM tools that are used by many companies for maintaining relations with their potential and leading customers.
Sometimes it is difficult to choose the best CRM tool between these two based on features, pricing, usability, and ideal customer type. Let us discuss the major difference between Hubspot and Freshworks in detail.
Key Takeaways
- HubSpot focuses on inbound marketing and offers an all-in-one platform for marketing, sales, and customer service, whereas Freshworks provides a suite of customer engagement tools.
- HubSpot offers a free CRM, while Freshworks CRM has a subscription-based pricing model.
- Freshworks supports integrating more third-party applications than HubSpot, offering greater flexibility for businesses with diverse software ecosystems.
Hubspot vs Freshworks
HubSpot provides a comprehensive set of tools for lead generation, which includes CRM, sales, marketing, and service features. Freshworks is a cloud-based CRM platform that offers essential solutions for sales, marketing, and customer support. Both offer support through email, phone, and chat.
It is a marketing and sales software which is considered extremely useful for companies in order to have visitors, changes in leads and bring a large number of customers.
Anyone can use their tools to host web and landing pages, create blog and email sequences, and interact with each other’s leads and customers.
Freshworks is a sales CRM that previously provided a central location for storing fresh sales, customer data and experience. It is highly customizable to suit the way different teams work.
The CRM software team also has a number of productivity tools to increase efficiency, allowing them to sell more.
Comparison Table
| Parameters of Comparison | Hubspot | Freshworks |
|---|---|---|
| Aim | It is an easy to use CRM tool which helps its users to achieve goals in their business | It helps in storing data easily and it is a very highly customizable CRM tool |
| Preferred for | Better for small businesses | It is an affordable CRM solution and preferred for medium to high business |
| Strengths | Custom record layouts and call transcriptions | Built in communication tool |
| User plans | It provides its users with free trials in the beginning and thereafter several charges are applied | It gives a 21 day free trial |
| Language supported | Hubspot supports only English language | Freshworks support many languages including Dutch, Chinese, Portuguese, Spanish etc |
What is Hubspot ?
HubSpot is ideal for medium to large businesses that prefer all-in-one CRM to support their complex workflows. It is also ideal for those who need high-quality digital marketing tools such as email and social media.
If you want a robust, free CRM and user-friendly, sophisticated CRM solution, HubSpot is the best for you. The costs details for users are free initially which are chargeable after sometimes, which are based annually.
The users’ plan also includes a 30-day free trial to ensure authenticity. HubSpot CRM includes a free contact management tool that allows users to create views and implement automated actions to easily manage contacts and data.
The software website also provides other free CRM tools that allow you to view activity data and manage company details and communications on a single page.
Customers can store, track, manage and report on tasks and activities that enhance customer relationships along with deals.
HubSpot allows you to capture leads through integration with Facebook and LinkedIn. Integrations allow you to run ads and participate in lead capture forms.
What is Freshwork ?
FreshWorks CRM is a natural CRM solution that is best suited for first time CRM users. The CRM software team also has a number of productivity tools to increase efficiency, allowing them to sell more.
One of its strengths is the built-in communication tools that allow it to engage the customer across different channels. It also provides automation, Artificial Intelligence, Visual Analytics and Pipeline Management.
With FreshWorks you can manage your tasks on a daily basis or whether they are open, complete or overdue.
FreshWorks CRM’s lead scoring tool uses Artificial Intelligence to score your leads so it is much more advanced than others. FreshWorks CRM is cheap and includes user plans priced in different ranges monthly.
You can save up to 18% if you pay in advance for the annual subscription. You can also get a free trial for 21 days while using Frehsworks.
This is a very advanced CRM tool and very suitable for small businesses as well as for those who have started fresh. It allows its users to enjoy free trial and thereafter friendly plans.
Main Difference Between Hubspot and Freshworks
- Hubspot is available only in one language that is English whereas Freshworks provides more than ten languages.
- Both the CRM tools provide free trials for their users. Hubspot provides for 30 days whereas Freshworks gives free trials for 21 days.
- The contact activity feed of Hubspot is quite less robust than Frehsworks.
- Hubspot does not let you track your last contacted whereas Freshworks lets you do that as well as helps you to manage the activities related to your contacts according to the date.
- Hubspot is suitable for medium to large businesses whereas Freshworks is suitable for small business.
Last Updated : 13 July, 2023
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Sandeep Bhandari holds a Bachelor of Engineering in Computers from Thapar University (2006). He has 20 years of experience in the technology field. He has a keen interest in various technical fields, including database systems, computer networks, and programming. You can read more about him on his bio page.
