Upwork vs LinkedIn: Difference and Comparison

During the time of digital era, people nowadays prefer searching for things on the internet itself. Several sites have come up to fulfill the needs of different people for their different purposes.

Talking about digitalization, one of the greatest influences is the social media platform. 

Over the years, people have started moving towards freelancing as an ideal option of working. As the practice offers advantages in the form of more room for relaxation and less stress, different freelancing websites have come into the market.

Upwork and Freelancer are 2 popular freelancing marketplaces available to workers today. 

Key Takeaways

  1. Upwork is a dedicated platform for freelancers seeking job opportunities, while LinkedIn is a professional networking site with a broader user base.
  2. Upwork focuses on project-based and short-term work, whereas LinkedIn offers various job opportunities, including full-time positions.
  3. Both platforms facilitate professional connections, but Upwork emphasizes the gig economy and freelance work.

Upwork vs LinkedIn 

Upwork is a freelancing platform that connects clients with freelancers to get work done. LinkedIn is a professional networking site that allows professionals to connect and find job opportunities. Upwork takes a fee for the services, while LinkedIn offers both free and premium memberships.

Upwork vs LinkedIn

Upwork has a large number of freelance opportunities. The website’s goal is to bring freelancers and potential clients together.

Its goal is to connect companies with freelancers, independent talent, and agencies all over the world. Upwork might be an excellent place to start if you’re looking to start a freelance career. 

LinkedIn is a social networking site that allows users to send friend requests and form professional ties with others in order to locate brilliant and skilled individuals on the internet. LinkedIn members have access to a search feature that allows them to look for professionals outside of their network.

LinkedIn is primarily used for job posting and receiving. 

Comparison Table

Parameters of Comparison Upwork LinkedIn 
Release Date 2015 2002 
Founded In New Jersey, United States Mountain View, California 
Founder Odysseas Tsatalos Reid Hoffman, Allen Blue, Eric Ly, Konstantin Guericke, Jean-Luc Vaillant 
Category Freelance platform Social Network 
Meaning It allows freelancers to find jobs, communicate with clients, and more. It is a social networking platform that is business-oriented (mainly used for professional networking) 

What is Upwork? 

When a client decides who to hire, they send out a contract that specifies the pay rate, the number of hours necessary, and a deadline for the task to be performed. 

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Upwork does not guarantee that freelancers will be highly rated and qualified. It does have a larger selection of possibilities.

The quality of the freelancers, however, may vary. As a result, the hiring procedure takes a lengthy time.

However, we must use it with caution. This is due to a lackluster selecting procedure.

As a result, anyone may create a phony profile and pose as a developer. 

The benefit of this website is that it offers a diverse range of freelancing specialties. It is extremely beneficial and productive for small enterprises and low-level entrepreneurs.

Anyone can sign up for Upwork. 

However, one of the disadvantages of Upwork is that anyone can sign up for it. It makes no guarantees about the quality of the freelancers it hires. As a result, poor IP protection is something to consider when using Upwork. 

It has consumer reviews and ratings. We may always check and think about them in order to stay secure.

As a result, we can deduce that it involves some level of control and accessibility. 

There are various niches to choose from. We must concentrate on our subject of interest and apply for positions in it.

As a result, the network is extensive. So all we have to do now is narrow down the goal and aim for what we want. 


What is LinkedIn? 

LinkedIn is a professional and business-oriented social networking service that allows users to create profiles. LinkedIn was started in 2002, and Microsoft purchased the company in 2016. 

LinkedIn has a large client and user base all over the world. LinkedIn is a well-known site where employers can review a candidate’s professional history.

LinkedIn has approximately 700 million users in over 200 countries across the world. 

Employers always appreciate it when you provide a link to your LinkedIn page. The LinkedIn corporation made an update in 2012 that made it impossible for members to upload and save their resumes. 

LinkedIn offers its members a free service that is included in the basic plan. Users can upgrade to the subscription version of LinkedIn if they want access to even more features. 

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LinkedIn was started on the 5th of May in the year 2002, which is nearly 17 years ago, in Mountain View, California, by its founder, Reid Hoffman. LinkedIn’s primary headquarters are located in Sunnyvale, California, in the United States. 

Today, LinkedIn has over 15,000 staff and 706 million registered users. After completing the registration procedure, members can establish profiles and connect with others on LinkedIn using social media.

Employers advertise job openings, and job seekers advertise their resumes. 

Furthermore, once LinkedIn removed its standard resume option, users’ hesitancy to complete LinkedIn profiles has been clearly noticeable over time.

Also, women are less inclined than men to share personal information, and people tend to gravitate toward the other options provided. 


Main Differences Between Upwork and LinkedIn 

  1. Upwork was released in 2015, and LinkedIn was released in 2002. 
  2. Upwork was founded in New Jersey, the United States, and LinkedIn was founded in Mountain View, California. 
  3. The founder of Upwork is Odysseas Tsatalos, and the founders of LinkedIn are Eric Ly, Konstantin Guericke, Allen Blue, Reid Hoffman, and Jean-Luc Vaillant. 
  4. Upwork is categorized as a freelance platform. On the other hand, LinkedIn is categorized as a social network platform. 
  5. Upwork is a platform that helps freelancers find jobs, communicate with their clients, and more that will help them build their job profiles. LinkedIn is a social network platform that is used for professional networking and finding full-time employment. 
Difference Between Upwork and LinkedIn


  1. https://link.springer.com/chapter/10.1007/978-3-319-92052-8_38 
  2. https://dl.acm.org/doi/fullHtml/10.1145/3451223 

Last Updated : 14 July, 2023

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